Advertiser analytics for a flagship reality show
Agents watch every episode and report each sponsor's visibility, with video evidence.
One of India's largest media and streaming companiesWhat the client was up against
More than 20 sponsors pay for visibility inside the house through zones, placements, screens and branded rooms. Nobody could measure delivery against each sponsor's tier objectively or quickly enough to fix it while the show was on air.
How we approached it
- Loaded 22 brands and about 38 placements as reference assets
- Processed every episode since the premiere automatically
- Scored each appearance on duration, size, clarity, position and clutter
- Compared delivery with each sponsor's tier every week
What we built
The Cortex AI advertiser analytics platform. Agents recognise sponsor branding frame by frame and produce visibility scores, dashboards and time coded video evidence for leadership, the brand solutions team and approved advertisers.
The multi agent team behind it
The outcome it is designed for
This is a pilot without published results yet. We show the problem and the build, not numbers we have not measured.
Looking for a similar solution?
Tell us your version of this problem. We will walk you through what we built and what a first pilot would look like for you.
